The Birch Street provides all-inclusive in-school holiday boutique programs and custom school merchandise for PTOs, PTAs, and HSAs seeking a simple, successful school fundraising solution.

We partner with elementary schools across New York, New Jersey, Connecticut, and Pennsylvania to deliver professionally run holiday boutiques for schools that require minimal planning from volunteers while maximizing student excitement and fundraising results.

Our School Holiday Boutique Program is hosted right at your school and designed specifically for elementary school holiday fundraising. Students shop independently for thoughtful, high-quality gifts for parents, grandparents, siblings, and friends—building confidence while enjoying a fun, age-appropriate experience. For PTOs and PTAs, the result is a stress-free holiday fundraiser that families love and schools trust year after year.

In addition to our holiday boutiques, we offer custom school merchandise and spirit-wear gifts, created with quality, attention to detail, and a strong focus on school pride.

As moms and longtime school partners, we understand the realities of running PTO and PTA fundraisers—and we’re here to make your holiday season easier, more organized, and more impactful.

Reach out today to learn how our school holiday boutique can support your school’s fundraising goals.